{"id":30651,"date":"2021-08-25T13:05:18","date_gmt":"2021-08-25T12:05:18","guid":{"rendered":"https:\/\/www.thefrenchjewelrypost.com\/?post_type=saviez-vous&p=30651"},"modified":"2021-08-26T23:00:14","modified_gmt":"2021-08-26T22:00:14","slug":"van-cleef-arpels-dance-reflexion-sponsorship","status":"publish","type":"saviez-vous","link":"https:\/\/thefrenchjewelrypost.com\/en\/saviez-vous\/van-cleef-arpels-dance-reflexion-sponsorship\/","title":{"rendered":"Van Cleef & Arpels strengthens its historical link with dance"},"content":{"rendered":"

The link dates back to the early 1940s, when the jeweler’s signature piece \u2013 the ballerina clip<\/a> \u2013 first appeared. In addition to jewelry and watchmaking creations, Van Cleef & Arpels went on to collaborate with Balanchine and more recently with Benjamin Millepied. Company CEO Nicolas Bos is now taking the connection to another level with a “multifaceted” sponsorship program to “support choreographic heritage and contemporary creativity, and share this artistic universe with as many people as possible”.<\/em> The initiative is motivated by the same spirit as Van Cleef\u2019s support for The School of Jewelry Arts, with one difference \u2013 there is no longer any link with jewelry. The culmination of this program, called \u201cDance Reflections by Van Cleef & Arpels<\/a>\u201d and directed by Serge Laurent (formerly of the Pompidou Center), will be an annual festival in partnership with the Tate and the Royal Opera. The first event in London, in April 2022, will present 18 works from the 1970s to the present day, by both well-known and unknown artists.<\/p>\n","protected":false},"excerpt":{"rendered":"

The link dates back to the early 1940s, when the jeweler’s signature piece \u2013 the ballerina clip \u2013 first appeared. In addition to jewelry and watchmaking creations, Van Cleef & Arpels went on to collaborate with Balanchine and more recently with Benjamin Millepied. Company CEO Nicolas Bos is now taking the connection to another level […]<\/p>\n","protected":false},"featured_media":30625,"template":"","tags":[],"class_list":["post-30651","saviez-vous","type-saviez-vous","status-publish","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"\nVan Cleef & Arpels strengthens its historical link with dance<\/title>\n<meta name=\"description\" content=\""Dance Reflexion by Van Cleef & Arpels" is an initiative to support choreographic heritage and share dance with as many people as possible.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/thefrenchjewelrypost.com\/en\/saviez-vous\/van-cleef-arpels-dance-reflexion-sponsorship\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Van Cleef & Arpels strengthens its historical link with dance\" 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